Paid advertising

Google Ads and Meta Ads management focused on customers, not clicks.

An expensive click isn’t always the biggest problem. A poorly built campaign can waste more: a wide radius, no job-search exclusions and reports focused on impressions. We build every campaign to drive calls, orders and sales.

What holds growth back

Google Ads, Local Services Ads and Meta Ads built around customer calls.

Leads that never become jobs

Cleaning jobs near me. How to start a cleaning business. Without negative keywords, you pay to reach job seekers.

The wrong service radius

Your ads reach 30 miles out, but jobs are only profitable within 8. The lead comes in. The drive eats your margin.

An endless learning phase

The agency keeps asking for more budget and more patience. You still can’t tell what each customer costs.

An account you don’t own

Some agencies create ad accounts in their own name. When you leave, your history stays behind and you start over.

How we help

Paid advertising

  1. 1

    Your LLC owns the account

    You have administrator access from day one. We manage the campaigns. You own the account and its history.

  2. 2

    Campaigns by service and city

    We set the radius around your margins, run ads when someone can answer and add negative keywords from the start. Your ads speak your customer’s language: English, Spanish or Portuguese.

  3. 3

    Local Services Ads (Google Verified)

    If your category and state qualify, we help you organize the paperwork (license, insurance and verification) to apply for the Google Verified badge. Google makes the call. Once approved, you pay per lead, not per click.

  4. 4

    Track the full customer journey

    We record calls and form submissions. You see spending, inquiries, estimates and cost per customer in one clear view.

What’s included

Paid advertising

  • Google Ads: Search, Performance Max and Call Ads
  • Local Services Ads / Google Verified
  • Meta Ads for Facebook and Instagram
  • Landing pages built for calls and estimate requests
  • Call and form tracking
  • Negative keywords and weekly adjustments
  • Ad testing in English, Spanish and Portuguese
  • One-page reporting: spend → calls → estimates → customers
Paid advertising

Frequently asked questions

Still have a question?

Our team answers on WhatsApp, in Portuguese or English, on New York time.

Get my free marketing review
How much do I need to spend on ads?

It depends on the service and city. Cleaning campaigns often start with a few hundred dollars a month; remodeling generally needs more. During your review, we explain a realistic starting budget before you sign anything.

Do I pay you for the ad budget?

No. Google and Meta charge ad spend directly to your card. Our monthly fee is separate, so you always know what goes to ads and what goes to management.

Is there a long-term commitment?

No. We work month to month, with 30 days’ notice. We earn your business through the work and its results, without cancellation penalties.

Are Angi or Thumbtack worth it?

They can be worth testing for higher-value services, but you share leads with competitors. We focus on building your own channels, including Google, your website and reviews, so you rely less on purchased leads.

Let’s look at your marketing together. No obligation.

In 30 minutes, in Portuguese, we’ll show you where you may be losing customers and what we’d tackle first. Either way, you leave with the review.